If it's good it must be bad: The indirect effect of temptation strength on self-control through perceived unhealthiness
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2013
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Taverne
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Kroese, F M, Evers, C & De Ridder, D T D 2013, 'If it's good it must be bad: The indirect effect of temptation strength on self-control through perceived unhealthiness', Eating Behaviors, vol. 14, pp. 522-524. https://doi.org/10.1016/j.eatbeh.2013.07.006